Plastic Initiative

Concept, Art Direction, Motion Design

2022


Client
Metro AG

Role
Concept, Art Direction, Final Art, Execution, Illustration, Motion Design

Campaign
Integrated campaign includes; illustration commissioning, print media, direct mail, social media and display media.


MAIN CAMPAIGN LAYOUTS

Campaign Illustrations

Some SOCIAL MEDIA / DIGITAL LAYOUTS

Campaign Promotional Layouts


Some Offline / Print LAYOUTS

Shopping Basket